The QS Emerging Europe and Central Asia University Rankings 2020 have been released and these higher education institutions took the top spots. Russian higher education institutions are dominating the recently released QS Emerging Europe [...]
About Sarah LinneyAs the B2B Content Marketing Manager, Sarah Linney is responsible for communicating the insights, research, and market analysis that have positioned QS as a thought leader in the higher education sector. After completing a Communications-Journalism degree at Charles Sturt University in Australia, Sarah worked in radio news and B2B print publishing before joining the content marketing sector. While working at a content marketing agency, Sarah was transferred to their New York office. She then led content marketing efforts at two tech startups in New York as a Content Manager before deciding to make the move to the UK and QS.
In order to continue to recruit students, universities must adapt their marketing strategy to better target Generation Z. Generation Z is generally considered to be those born between the years 1995 to 2015; currently [...]
Wondering how the fourth industrial age is shaping the higher education sector? Read on to discover the influence of the Industrial Revolution 4.0. Technology shapes every aspect of our days, from how we navigate [...]
Internationalization is a crucial component of any higher education institution’s growth trajectory, but what are North American universities doing to address this? According to a recent QS survey, less than half of North American [...]