Offer conversion services

Support more offer holders to make ​confident decisions about their future​.

Improve your offer holder experience with QS

Your offer holders are making one of the most important decisions of their lives. QS helps your institution provide the right support at the right time, combining student insight, personalised communication and scalable engagement journeys that help students feel confident about their next step.​

Over 9,600,000 students supported through QS​

For over 25 years, QS partnered with university teams globally to support their student recruitment and engagement capabilities.
Understand student intent
Identify where offer holders are in their decision journey and where support may be needed.
Proactive engagement
Student advisors deliver timely, personalised communication.
Scalable nurture journey
Keep every offer holder supported with relevant content.
Proven results
Improve student confidence while supportingenrolment, reputation and long-term engagement.​

How we’ll help you improve your offer holder experience

Informed by data and insights
We use results from the QS International Student Survey, years of higher education expertise and data from the million student journeys we handle each year to inform our communications and offer holder conversion activities.
Bespoke global resource built for you
Unlike other providers, the experienced QS team is spread across six global locations. Our advisors will speak to students as staff from your university and provide personalised communications on their preferred channels, in their time zone and offering multiple language options.
Rapid and personalised responses
We offer a 24-hour service window and promise that all enquiries will be responded to within one day. We will build communication strategies for your groups of offer holders and test, optimise and personalise communications to improve their experience.
Prioritisation for growth and diversification
Our insights and technology help you identify where students may need additional guidance, so your teams can focus support in a fair, informed and effective way.​

Localised conversion support for China

For China-focused cohorts, QS can support offer-holder engagement in Mandarin, with localised communication across the channels and platforms students use every day.
Want to know more?
Get in touch with us and one of our offer conversion experts will be happy to help.
Contact us

Frequently asked questions

How can the QS team represent my university when they don’t work for us?

We use sector insights, results from the world's largest survey of prospective international students, data from the million student journeys we handle a year and QS client groups to inform our communications and offer holder conversion activities. We will also share these insights with you to refine your student recruitment strategy and optimise your student journey.

Each university works with a dedicated account manager and client support team focused on growing and scaling future student cohorts. Before engagement begins, QS undertakes deep onboarding and training so our advisors can represent your institution’s brand, voice and offer accurately.

How does your service integrate with our teams and systems?

We work with your existing systems and agreed data-sharing processes to provide regular reporting, performance insight and transparent campaign updates. Our onboarding ensures activity complements your CRM, student communications and internal conversion workflows.

What is machine learning?

QS machine learning is a powerful AI-assisted technology for student recruitment. We have developed this technology over the last four years with our university partners. It uses insights and data to help identify which enquiries, applicants or offer holders are more likely to convert. Universities and QS can then focus efforts on these individuals to have the biggest impact on the conversion rate, enrolments and improve ROI.

How much does your service cost?

Every partnership we forge is unique, meeting the exact needs of each university. Because of this, the cost of the service varies greatly dependent on many factors, such as scale of the service, timeframes, geographical locations and technology deployed. We offer 12 month proof-of-concept pilots, which are popular with our university partners as they provide an opportunity to test our services and show university stakeholders the impact before a longer-term partnership develops.