Olivia Lautner

Global Go-To-Market Lead, TikTok Academy & Professional Certification
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Olivia Lautner is the Global Go-to-Market Lead for TikTok Academy, where she shapes data-informed learning experiences for businesses and agencies looking to grow their opportunities on TikTok. She works at the intersection of education, product adoption and performance insights - helping learners build practical, measurable skills through engaging and scalable educational content.

Previously, Olivia held roles at Meta and Carousell, partnering with teams to develop data-driven marketing strategies that improved user value and platform experiences. Across her career, she has focused on using data to better understand audiences, personalize learning and messaging and drive outcomes at scale.

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