How to Create Online Content that Drives Students to Your Institution

Wondering how to develop a content strategy that prioritizes the information needs and communication preferences of prospective students?

This white paper explores how universities can better leverage content marketing and online content to attract students to their institution, including:

  • How to get the right timing for your content
  • Where students go to find the right content
  • How to refresh your online presence
  • What COVID-19 information international students need

Please fill out the short form to download your free copy now.

More QS Insights

"Universities, students and the Generative AI imperative" report front cover.
Universities, students and the Generative AI imperative
Since the explosion of Generative AI in early 2023, the genie is truly out of the bottle and there is no turning back. But what do academics and international students...
Read more
International Graduate Outcomes 2024
With data from more than 10,000 international students who graduated from 37 UK universities over the past six years, and valuable insights from British Council and NISAU alumni, the International...
Read more
QS World University Rankings 2024 Yearbook
The 2024 QS Yearbook brings together QS’ Rankings tables from throughout the 2024 cycle. From the World University Rankings in June 2023 to the Subject Rankings in March 2024 and...
Read more
GME Applicant report
Business school applicant trends and motivations in 2024
Find out the latest trends in business school applications and the motivations of those currently researching where to study. Explore in-depth analysis of the latest QS data, detailing a plethora...
Read more

Sign up for industry insights

Receive the latest insights, expertise and commentary on the topics which matter most in higher education, straight to your inbox.

Sign up