Student Insights Tracker

Understand what motivates global candidates, what informs their decision-making and what they expect from higher institutions today using our user-friendly student insights analytics tool.

A photo of a student walking through campus whilst looking down at their phone.
A student sitting in a chair balancing their laptop on their folded legs. The student is looking down at the laptop and smiling. He is wearing a name tag which reads ‘CSABI’.

What is a Student Insights Tracker?

Access data on prospective international student decision-making.

The Student Insights Tracker is an easy-to-use analytics tool that allows institutions to access and examine thousands of data points on international student plans and decision-making.

With further support from QS, institutions can leverage this data to implement a strong student recruitment strategy, built around an in-depth understanding of what students want from their higher education experience.

Contact us

Key features


Explore the Student Insights Tracker’s easy-to-use dashboard

With no requirement for data expertise, explore clear visualisations organised into digestible themes relating to the prospective student journey and use intuitive filters to segment the data.

Extensive data set

Analyse thousands of data points on student decision-making

Access the views of 130,000 global prospective students from 198 regions and territories covering 23 study interests.

Trend analysis

See how student preferences are changing over time

Get a detailed look into the evolving online research behaviour of over 50 million unique visitors to TopUniversities and TopMBA.

Global content

Identify the student markets of tomorrow

Explore data mobility and other indicators on more than 200 countries from sources such as UNESCO and the World Bank.

Accelerate your student recruitment ambitions

Leverage insights on the aspirations, reservations and expectations of your target markets to develop a strong student recruitment strategy.

The University of Toronto bamboo garden at the Donnelly Centre.
Two employees sitting at a desk and looking at a laptop.


Use the information gained to determine the strengths and weaknesses of your current student recruitment strategy.


Utilise the data to inform your actions and make evidence-based decisions on how you engage with prospective students.

Two employees in an office standing up and looking at a tablet.


Return to the Student Insights Tracker to keep abreast of changing student expectations over time.

Want to learn more?

Book a free trial of the Student Insights Tracker and begin to unlock the full potential your institution’s reputation.

Book a free demo

What do our institutional partners think?


Lorem ipsum dolor sit amet

Lorem ipsum dolor sit amet

Lorem ipsum dolor sit amet

Lorem ipsum dolor sit amet

Lorem ipsum dolor sit amet

Lorem ipsum dolor sit amet

Lorem ipsum dolor sit amet

Lorem ipsum dolor sit amet

Lorem ipsum dolor sit amet

Lorem ipsum dolor sit amet

Lorem ipsum dolor sit amet

Lorem ipsum dolor sit amet

Lorem ipsum dolor sit amet

Lorem ipsum dolor sit amet

Success stories

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Simona Bizzozero
Name, job title

Read the full story

Two colleagues are having a discussion whilst working on a tablet.
qs success stories image

Other solutions that may interest you

Student recruitment solutions

Find, convert and enrol effectively

We work with institutions across the globe at all stages of the student recruitment journey – from engagement to retention.

Marketing and advertising

Creative and effective communication

Leverage our global network, tools and years of expertise to engage and communicate effectively with students and other key stakeholders.

Student recruitment events

Lead generation and engagement

Connect and engage with motivated students from around the world, and decide if they’re right for your institution.

Discover more

Have a question or require our support? Send us a message and our team will get back to you as soon as possible.

Get in touch