Marketing and Advertising
Leverage our global network, tools and years of expertise to engage with and increase your brand visibility among students, parents, higher education professionals and key decision-makers.
Boost brand awareness
Reach highly engaged prospective students and partners through some of the most visited channels in higher education.
Maximise ROI
Target high-intent audiences with precision, driving higher quality leads and better returns on your investment.
Implement effortlessly
Our solutions are flexible, fast, and designed for easy integration, giving you control over your narrative during peak traffic moments.
Receive expert support
Our dedicated team of digital experts provide ongoing insights and support as you build your brand.
Student marketing
Build your brand and increase visibility among prospective candidates across the world.
With almost 25 years in the student recruitment space, we’re experts in effective student engagement.
From high-impact placements on QS websites – TopUniversities.com, TopMBA.com and QSChina.com – to full-funnel digital campaigns across Google, Meta and more, we make sure your institution gets seen and remembered by all the right people.
Explore our range of student marketing solutions below, or get in touch with a QS team member today to accelerate your student recruitment strategy.
Digital profiles
Allow candidates to explore your institution’s features and performance data via a dedicated profile page on our student-facing websites.
Digital advertising
Make your campaigns work harder with QS-powered digital advertising. Reach your audience across QS websites, Google and Meta with precision and scale.
Email marketing
Attract potential applicants to your institution via bespoke email marketing campaigns, a banner or a sponsored article in our popular newsletters.
Sponsored content
Platform your institution in a unique and innovative way through articles promoted alongside our library of high-traffic, student-facing content.
QS Stars visual tools
Promote your institution’s strengths and USPs via banners and badges showcasing your QS Stars ratings.
Download our digital solutions pack
Explore your range of digital marketing and advertising solutions for student recruitment.
Brand marketing
Increase your reputation among higher education stakeholders.
As experts in institutional performance and reputation, we know the impact that brand perception can have on investment, research and partnership opportunities.
As the home of QS World University Rankings, our websites are visited by over 8 million higher education professionals per year. Alongside our conferences and publications, our global network can be leveraged to establish and accelerate your institution’s brand reputation among key decision-makers in the higher education space.
Explore our range of brand marketing solutions below, or get in touch with a QS team member today to learn how these can be leveraged as part of a broader strategy.
QS Insights Magazine
Promote your institution in our monthly publication alongside evidence-backed articles, engaging stories and at-a-glance breakdowns of higher education trends.
QS Higher Ed Summits
Connect with industry experts, build partnerships and discuss the latest issues and trends in higher education at our range of events.
Brand awareness
Promote your brand to higher education decision-makers and academic professionals worldwide in QS GEN and the QS Yearbook.
Explore the latest QS insights
Other solutions that may interest you
Consultancy and advisory
Our team of seasoned experts offer institutions the insights, direction and the commitment required to build and realise long-term strategic visions.
Student recruitment events
Connect and engage with motivated students from around the world to strengthen and diversify your student pipeline.
Student insights
Understand what global candidates expect from higher education institutions using our user-friendly analytics tool.
Not sure where to begin?
Let us know your institution’s marketing challenges or objectives and we’ll build the perfect solution for you.